The gambling industry seems to face a serious increase from one year to another even though it’s a controversial topic and industry. After thorough research, I found many trustworthy statistical websites with historical data and estimations for the sports betting and gambling industry in Europe.
Which country in Europe gambles the most?
The country with the most active gamblers in Europe seems to be the United Kingdom. The gambling industry in the UK is well-established and regulated, and it is legal to gamble in all forms, including online, land-based, and sports betting.
According to the UK Gambling Commission, the gambling industry in the UK generated a gross yield of £14.5 billion in the financial year 2019/20. Additionally, a survey conducted by the Gambling Commission in 2019 found that approximately 45% of adults in the UK had participated in some form of gambling in the past four weeks.
Online gambling statistics in the UK
Interest in remote and online gambling have risen in recent years based on data gathered from EGBA.eu. This conclusion reflects the data about the evolution of gross gambling yield.
Within the past decade, the number of new players registering online has quadrupled. For remote betting alone, GGY in this sector reached approximately 32.65 billion British pounds in 2022.
Gross gambling yield in Great Britain 2015-2022, by sector
Arcades (non-remote)
Betting (non-remote)
Bingo (non-remote)
Casino (non-remote)
Betting (remote)
Bingo (remote)
Casino (remote)
Lotteries (remote and non-remote)
The National Lottery (remote and non-remote)
Apr 15 – Mar 16
418,06
3 318,19
693,11
999,38
1 743,91
122,41
2 364,44
379,77
3 416,80
Apr 16 – Mar 17
424,93
3 310,84
684,28
1 163,54
1 952,99
161,15
2 661,04
442,43
2 978,60
Apr 17 – Mar 18
424,81
3 268,26
680,01
1 180,72
2 251,61
163,93
2 931,13
502,29
3 007,80
Apr 18 – Mar 19
446,50
3 261,86
674,05
1 058,82
2 020,86
176,19
3 108,43
540,59
3 079,30
Apr 19 – Mar 20
430,93
2 415,45
576,31
1 017,59
2 325,81
177,06
3 232,15
612,73
3 399,21
Apr 20 – Mar 21
258,07
1 035
246,17
116,70
2 644,46
189,07
4 038,77
634,97
3 531,65
Apr 21 – Mar 22*
278,31
2 127,64
388,63
691,78
2 363,60
183,54
3 897,74
665,67
3 483,24
Gambling market revenue statistics in Europe
Gambling Market revenue Europe 2019 – 2027
2019
2020
2021
2022E
2023E
2024E
2025E
2026E
2027E
Total
100.8
82.4
88.0
108.5
115.0
119.3
124.4
129.6
134.0
Land-Based
75.1
51.9
52.4
70.3
73.4
75.3
76.8
78.3
79.7
Online
25.7
30.6
35.5
38.2
41.7
44.0
47.5
51.2
54.3
Online gambling products yield statistics in Europe
Online gambling yield by Products – Europe
Online Gambling Product
2019
2020
2021
2022E
2023E
2024E
2025E
2026E
2027E
Horseracing
1.8
2.0
2.1
2.0
2.0
2.1
2.2
2.2
2.2
Sports/others
7.7
8.2
10.8
11.6
12.7
13.9
15.2
16.6
17.9
Casino
9.9
12.1
13.6
14.9
16.0
16.2
17.2
18.3
19.0
Poker
1.2
1.7
1.5
1.4
1.4
1.4
1.4
1.4
1.4
Bingo
1.0
1.0
1.1
1.1
1.2
1.2
1.3
1.4
1.4
Other/Skill Gaming
0.4
0.4
0.4
0.4
0.5
0.5
0.6
0.6
0.6
Lottery
3.8
5.1
6.1
6.7
7.7
8.7
9.7
10.7
11.7
How big is the gaming/gambling industry in Europe?
According to a report by the European Gaming and Betting Association, the European Union’s online gambling market was valued at €24.7 billion in 2019 and is projected to reach €32.9 billion by 2023.
The market for land-based gambling in Europe is also substantial, with the total gross gaming revenue in Europe estimated to be around €45 billion in 2020. However, the size and regulation of the industry can vary greatly between different countries in Europe.
As gambling is a controversial topic, many politicians try lobbying towards bringing stricter gambling laws. Other governments change their point of view by giving the possibility of buying licenses after many years of restricting every outsider provider.
Number of gambling establishments in Great Britain 2009-2022 by type
Nr. of gambling establishments in Great Britain 2009-2022, by type
I have been a professional sports bettor since 2013. I gained the most experience with the strategies: matched betting, arbitrage betting, and value betting. Each betting software and strategy I present here was tested or used by me for an extended period.